{Type-A} Mom

Quadro wool pants and “Watch” wool blazer, both available at Joseph, 106 Greene St (212-343-7071)

Her habitats Battery Park City, Upper West Side, Park Slope
Her profession Account executive for an advertising agency
Income $175,000
Her baby’s ride Bugaboo Frog or Stokke Xplory

HER HAUNTS

• Battery Park City
• Upper West Side
• Park Slope

Paging Miranda Hobbes! Like her fiery-haired fictional heroine, the Type-A Mom had a high-powered career before she got pregnant and had to have her Tahari and Theory pantsuits let out to make room for her expanding belly. Whether this smart cookie stays home once the tot is born or goes back to work, the result is the same: She approaches mother-hood as she did, or does, her job—and failure is not an option. If she returns to work (she may be married to a less well compensated Hipster Dad, after all), she leaves her nanny with a list of rules that she’s culled from the dozens of parenting books she accumulated while pregnant: No television until the child turns 15! Tummy time for 20 minutes a day, minimum! Make visitors remove shoes and sanitize hands! In the evenings and on weekends, this overachiever maximizes her time with her child by playing with educational toys, taking trips to MoMA and the Brooklyn Museum, and most of all, attending classes.

Type-A Moms eagerly plunk down their credit card for music classes, Mandarin lessons and sign-language instruction. None of her maternity leave will be spent watching The Young and the Restless; she schedules her days as tightly as she did her meetings and power lunches. “It’s the typical overobsessed Park Slope mommy; she was in therapy once a week, but now that she’s a mom, she goes three times a week,” one parenting coach told us. The alpha mom’s baby always looks perfectly mod, dressed in gender-neutral kimono-style bodysuits, wrapped in a Dwellbaby blanket and relaxing in a Svan bouncer.